This week has all been about Route 66, and trying to put something cogent together to garner some corporate sponsorship. Like my re-found talent for making mayonnaise, it’s coming together.
And as I was training this morning I was listening to this on the BBC’s Soul Music . Not only was it, in its way, rather moving, it also had resonance with regard to my project, and particulalrly rasing money – a central issue I have yet to address.
And the song, Feed the Birds is all about giving, and what you get back. Rather what I want to achieve on this ride. But it won’t be two pennies a bag, in an ideal world I’d be hoping for six and a half cents a kilometre.
I will have to have very cogent resonance. Cogent indeed.